Drink Good
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Brand Identity
Creative Direction
Website Design
Web Development
Social Media
Paid Media
ABOUT THE PROJECT
Drink Good set out to redefine functional beverages by making immune health both accessible and aspirational. Rather than positioning itself as another wellness supplement, the brand embraces a fun approach—bridging the gap between daily ritual and long-term well-being. The identity reflects this philosophy, balancing warmth and vitality with a clean, contemporary aesthetic.
A refined yet inviting colour palette, bold typography, and thoughtfully designed packaging ensure Drink Good feels equally at home on a stylish kitchen shelf or in a wellness-conscious café. Beyond the product, the brand experience extends across digital and physical touchpoints, with engaging social content, immersive photography, and a seamless website journey.
Drink Good isn’t just about better health—it’s about making wellness effortless, enjoyable, and part of everyday life.