Point Pillar

Brand Identity
Creative Direction
Website Design
Web Development
Social Media
Paid Media
ABOUT THE PROJECT
Point Pillar Finance presented a unique challenge: redefining the traditionally conservative mortgage broking industry with a fresh, modern approach while maintaining professionalism and trust. The brief required a balance between contemporary aesthetics and the established credibility clients expect from financial services.
The project included designing a modern logo, a versatile colour scheme, and a clean, professional type system to establish a strong visual identity. We designed and built a user-friendly website that highlights their services and access to over 30 lenders, ensuring clarity and ease for prospective clients.
To further enhance their brand presence, we delivered business cards, stationery, and a suite of social media templates. This comprehensive branding approach positions Point Pillar Finance as a trusted partner for achieving financial goals, with a seamless experience across every touchpoint.